Corporate branding for international London-based finance company
SGS are an innovative business consultancy specialising in various financial services. They were looking for a fresh identity for their branding and website and we helped them to find a professional look and feel with a new logo and a brand new redesign for the website. We provided several logo options, some concepts being completely new and others developing and evolving their previous branding. The final version is predominantly textual rather than figurative, with a shorthand version that can be used as an icon throughout the website and marketing materials.